GrowGeneration Corp. (GRWG) — RQD Stock Rating Cockpit

$1.50 0.00% NASDAQ • Live Quote vs Prior Daily Close (Synced Snapshot) EXT / AFTER-HRS: $1.50

GrowGeneration Corp. (GRWG) carries a Roarable Rating of E (Strong Sell) with 28/100 RQD Confidence due to weak cash-flow efficiency and sensitivity to current interest rates. Wait for business cash flow and institutional buying to improve before committing fresh capital.

ROARABLE E • RED ALERT Cap $88.4M
📤 Share Live RQD Speedometer Card: 𝕏 Post Reddit StockTwits ⬇ Live SVG Card
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🤖 Mara Quenwick • AI Quant Lead (Click for Instant Brief) Is GRWG stock a Buy, Hold, or Sell right now according to Roarable's RQD model?
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As of 2026-11-02, GrowGeneration Corp. (NASDAQ: GRWG) is rated E (Strong Sell / SELL) by Roarable's 5-pillar RQD engine with a composite confidence score of 28/100 at a spot price of $1.50 (0.00% 1D, market cap $88.4M). Pillar breakdown: Fundamental Cash Engine 3/20, Institutional 13F & Options Flow 8/20, Executive Insider Alignment 8/20, FRED Macro Regime Fit 8/20, and SEC Balance-Sheet Forensics 3/20. Across 1011 tracked Consumer Discretionary issuers, GRWG ranks #911 in composite RQD confidence.

✓ Pre-computed one-to-many AI Quant brief
🤖 Ellis Vennor • AI Peer & Flow Quant (Click for Instant Brief) How does GRWG compare to SMJF and ZKH in the Consumer Discretionary sector?
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Within the Consumer Discretionary sector (RETAIL: Building Materials), GRWG carries a Roarable E (28/100 RQD), trailing P/E of N/A, gross margin of 26.8%, and ROIC of -30.1%. By comparison, SMJF (SMJ International Holdings Inc. (Class A)) holds a E grade (29/100 RQD, P/E N/A, ROIC —, cap $42.7M) and ZKH (ZKH Group Limited each representing thirty-five (35) (Class A)) posts a D grade (46/100 RQD, P/E N/A, ROIC —, cap $241.6M). Among the 5-stock peer group, GRWG leads on earnings multiple (N/A) while JCTC leads on capital efficiency (-18.8% ROIC).

✓ Pre-computed one-to-many AI Quant brief
🤖 Gideon Ashmere • AI SEC 10-K Forensics (Click for Instant Brief) What are the biggest fundamental strengths and SEC risk factors for GRWG?
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Per GRWG's SEC EDGAR XBRL 10-K filing (FY2025, filed 2025-12-31, CIK 0001604868), GrowGeneration Corp. generated $161.7M in revenue (-14.4% YoY), -$24.0M in net income, and -$9.4M in free cash flow against $147.0M in total assets and $0 in total debt. Key quantitative strengths: Established market leader in Consumer Discretionary with deep daily trading liquidity.. Primary risk factors monitored: Company executives have done more routine share selling than personal cash buying lately.. Institutional options positioning shows a 50% call / 50% put premium split.

✓ Pre-computed one-to-many AI Quant brief
🤖 AI Quant Disclosure: Roarable Analysts are proprietary AI Quant Specialists — not human financial advisors. Pre-computed one-to-many briefings above are free; interactive 1-on-1 Q&A, custom AI sifting/indicator alerts, and personal ChatGPT/Claude MCP connections require a $9.95/mo Pro account (currently waitlist-only).
INTERACTIVE SCENARIO DECK:
🛡️ Portfolio Crash X-Ray
EXT / AFTER-HRS: $1.50 (-0.19%)🧬 Dilution Drag (+2.48% YoY Shares)⚙️ Cash Engine: 3/20 (E) • 0% FCF Margin
Verify 90D Bucket Audit →
📊 Historical Track Record Warning: Scores below 50 (28/100 · E) historically underperformed SPY in 71% of rolling 90-day windows (-10.0% avg 90D alpha vs SPY • 29.0% hit rate).
Audit Bucket Track Record →
RQD QUANT TACHOMETERRED ALERT • E
025507510028
3-of-3 JEV AI Jury Bearish Warning
Cash
SEC
Whale

Impersonal quantitative research (0–100 RQD rubric) — not individualized investment advice. Past performance does not guarantee future results. Full Disclaimer

5-PILLAR SNOWFLAKE RADARRw E · Rk D-
Cash (3)Whales (8)SEC (8)Macro (8)CEO (3)
Each axis scored 0–20
12M PRICE TARGET CONE-13.3% Base Target
$3 Bull$1 Base$1 Bear
📬 FREE GRWG RATING-CHANGE & BRIEFING ALERTSManage / Unsubscribe
WHALE OPTIONS SNAPSHOT: — (No Active Options Snapshot on file for GRWG)Realized 20D OHLCV Swing Band: ±7.4%
Deterministic 5-Pillar Attribution (28/100 Composite)
🔍 WHY GRWG SCORES 28/100 (E) — TOP 3 DRIVERS2 Bullish Pillars + #1 Risk Drag
▲ #1 Bullish Driver: Whale & Options Positioning+8/20 pts (29% of score)

20D Institutional Volume Accumulation (±7.4% realized swing band)

▲ #2 Bullish Driver: SEC 10-K Forensic Risk+8/20 pts (29% of score)

Altman Z-Score 0.20 (DISTRESS RISK (<1.8)) • Piotroski F-Score 4/9

▼ #1 Drag / Risk Factor: Insider Conviction & Share Dilution4/20 pts (-16 pt drag)

Dilution Drag (+2.48% YoY Shares) & executive Form 4 sales trim 16 pts from alignment

📈 PAST 4 QUARTERS RQD vs SUBSEQUENT RETURNQ1 → Q2 → Q3 → Current
Q1 (-3Q)
20
Grade E$1.50-6% Next Q
Q2 (-2Q)
23
Grade E$1.41+2.1% Next Q
Q3 (-1Q)
25
Grade E$1.44+4.2% Next Q
Current
28
Grade E$1.50-10% Hist 90D α
Trajectory: E (20) → E (28)Full Audit →
⚔️ ADVERSARIAL OPPOSING CASE & FORENSIC KILL-SWITCH (WHY THE BULL/BEAR THESIS COULD FAIL)CONTRARIAN TURNAROUND & SHORT-SQUEEZE DOSSIER

⚔️ Adversarial Opposing Case: What Could Spark a GRWG Turnaround Squeeze

Gideon Ashmere Forensic Desk →

While GRWG currently carries a cautious 28/100 (E) rating due to Insider Conviction & Share Dilution (4/20), shorts face asymmetric squeeze risk if free cash flow inflects or management executes accretive buybacks.

🚀 Contrarian Squeeze Trigger #1

Established market leader in Consumer Discretionary with deep daily trading liquidity.

🚀 Contrarian Squeeze Trigger #2

Options & Short-Covering Gamma: Reclaiming the 50-day SMA ($1.54) and Max Pain ($1.58) forces dealer call-delta covering toward $2.52.

🚀 Contrarian Squeeze Trigger #3

Forensic Repair Trigger: Halting share dilution (Dilution Drag (+2.48% YoY Shares)) or retiring high-cost debt immediately upgrades the SEC 10-K Forensic pillar.

🎲 LIVE PREDICTION MARKET ODDS TIED TO $GRWG• $2.4M Crowd Pool • Kalshi / Polymarket Composite
Contract: “GRWG Beats Next Quarter EPS Consensus (Dec 30, 2026) & Holds Above 200D SMA”
RSI-14 MOMENTUMNEUTRAL RANGE
51.330 Oversold · 70 Hot
ALTMAN-Z SHIELDDISTRESS RISK (<1.8)
0.20>3.0 Fortress Safe
PIOTROSKI F-SCOREWEAK QUALITY (1–4)
4 / 99-Pt Accounting
52-WEEK LASER RANGE36% OF RANGE
L: $1$1.50H: $2
1. Money & Cash Health● WEAK
Are profits real cash in the bank?

Weak cash conversion or heavy valuation strain compared to actual cash earned.

Factor Grade: ERQD 1 / 20
2. Big Money & Insiders● TRIMMING
Are whales & executives buying or selling?

Insiders and big institutional desks have been trimming shares rather than stepping up to buy.

Factor Grade: ERQD 11 / 40
3. Hidden Risks & Market Weather● WARNING
SEC fine-print scan & interest-rate fit

High sensitivity to tight interest rates or new risk warnings added to recent SEC annual filings.

Factor Grade: D-RQD 16 / 40
MULTI-MODEL JEV QUANT JURY DELIBERATION

3-of-3 JEV AI Jury Bearish Warning on GRWG

Cash & Moat Bull AI
ROIC & Free Cash Flow Model
BEARISH (15)

-30.1% ROIC with 26.8% gross margin and -10.69% FCF yield.

SEC Forensic Auditor AI
10-K Accruals & Altman-Z Guard
BEARISH (40)

Altman-Z 0.20 and Piotroski 4/9 pass balance-sheet audit.

Whale & Macro Hawk AI
Options Skew, 13F & Fed NetLiq
BEARISH (32)

11/40 institutional & smart-money positioning score with 8/20 macro alignment.

Bull Case: Why Buyers Like GRWG
  • ✓Established market leader in Consumer Discretionary with deep daily trading liquidity.
Bear Case: What Could Go Wrong
  • !Company executives have done more routine share selling than personal cash buying lately.
  • !Sensitive to high interest rates and tighter Federal Reserve market liquidity.
  • !Recent SEC filings added new risk-factor disclosures that warrant keeping an eye on margins.
ON-DEMAND RQD QUANT WORKSHOP • SPONSORED / PARTNER SPOTLIGHTHosted by Perry Belcher & Roarable Forensic Quant Desk

Red-Light Warning Desk: Spotting SEC Cash-Flow & Dilution Risks Before Downgrades (Featuring GRWG)

  • ✓Walkthrough of GRWG's RQD Radar, SEC cash-conversion gap & downside invalidation levels
  • ✓3 asymmetric Bear/Hedge frameworks when 10-year Treasury yields stay elevated
  • ✓Includes nightly RQD rating-change & forensic signal email alerts on your tracked stocks
RQD INSIDER CLUB WAITLIST$49/YR PLANNED
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GRWG // CANDLESTICK & AUTO-TRENDLINE WORKSTATION6M: +18.11%▲ ASCENDING CHANNEL
2026-11-02O $1.50H $1.50L $1.50C $1.50VOL 145.5K
RES: $2.11SUP: $1.40SMA50: $1.54SMA200: $1.41
$2.04$1.80$1.55$1.31$1.06RES $2.11SUP $1.40$1.502026-05-042026-06-172026-08-042026-09-172026-11-02
PRIMARY-SOURCE FORENSICS, SECOND-ORDER LINKS & AI ANALYST DESK

GRWG Dilution Monitor, Expectations Hurdle, Butterfly Connections & Policy Exposure

Share Count & Dilution Monitor (#25)

Multi-year comparable XBRL diluted share count not disclosed (ETF or recent listing).

Reverse-DCF Expectations Hurdle (#30)
8.0%/yr Implied 5Y Growth

vs. -14.4% actual YoY revenue growth (assuming 9.25% cost of equity & 16.5x terminal multiple).

Ellis Vennor Setup Ledger (#33)

No active Ellis Vennor swing setup published on GRWG today. View full Setup Ledger →

🦋 Documented & Second-Order Butterfly Connections Open Graph →

No direct multi-tier Butterfly edges indexed yet for GRWG. Explore sector supply chains on /butterfly.

AI Analyst Theses, Washington Policy & Company Video
🎬 No recent verified company-specific video clip queued for GRWG today (we never pad ticker pages with unrelated generic clips). Browse Macro Video Desk →
DETERMINISTIC MULTI-FACTOR EQUITY AUDIT • SEC EDGAR XBRL × RQD PEER BENCHMARK

📊 Quantitative Sector Peer Comparison, SEC Filing Delta & Investment FAQ (GRWG)

Consumer Discretionary Rank #911 of 1011 ⚔️ SMJF vs GRWG Full Matrix →

1. Head-to-Head Consumer Discretionary Peer Comparison (GRWG vs. SMJF, ZKH, ASPN, JCTC)

Industry: RETAIL: Building Materials (17 Tracked Issuers)

Across 1011 tracked Consumer Discretionary securities in the Roarable RQD universe, GrowGeneration Corp. (GRWG) ranks #911 by composite RQD confidence (28/100, grade E) and #763 by equity capitalization ($88.4M). Within this direct 5-issuer industry benchmark cohort, GRWG leads on earnings valuation at N/A trailing P/E, while JCTC leads on capital efficiency and profitability with -18.8% ROIC and 15.1% gross margin. ZKH currently holds the highest overall quantitative score in the immediate peer group at 46/100 (D) compared with GRWG at 28/100 (E).

Ticker / Company Roarable Grade RQD Score Trailing P/E Gross Margin ROIC 1D Change Market Cap Head-to-Head
GRWG ACTIVE
GrowGeneration Corp.
E 28/100 — 26.8% -30.1% 0.00% $88.4M Benchmark Subject
SMJF
SMJ International Holdings Inc. (Class A)
E 29/100 — 34.6% — +0.65% $42.7M /smjf-vs-grwg →
ZKH
ZKH Group Limited each representing thirty-five (35) (Class A)
D 46/100 — — — +7.90% $241.6M /zkh-vs-grwg →
ASPN
Aspen Aerogels Inc.
E 31/100 — 17.0% -35.0% -6.31% $447.3M /aspn-vs-grwg →
JCTC
Jewett-Cameron Trading Company
D- 36/100 — 15.1% -18.8% -3.72% $9.9M /jctc-vs-grwg →

2. Multi-Year SEC XBRL Revenue, Cash Flow & Balance-Sheet Trajectory (FY2023–FY2025)

SEC EDGAR 10-K • FILED 2025-12-31 • CIK 0001604868

In its most recent audited fiscal period (FY2025, filed 2025-12-31), GrowGeneration Corp. (GRWG) reported GAAP revenue of $161.7M (-14.4% vs. FY2024 revenue of $188.9M , and -28.4% cumulative change since FY2023) , GAAP net income of -$24.0M, operating cash flow of -$9.4M, and free cash flow of -$9.4M (-425.1% YoY). On the balance sheet, GRWG closed FY2025 with $147.0M in total assets against $0 in total debt (Altman Z-Score: 0.20, Piotroski F-Score: 4/9).

Fiscal Period Filing Date Revenue Net Income Operating Cash Flow Free Cash Flow Total Assets Total Debt
FY2025 (FY) 2025-12-31 $161.7M -$24.0M -$9.4M -$9.4M $147.0M —
FY2024 (FY) 2024-12-31 $188.9M -$49.5M -$1.8M -$1.8M $174.4M —
FY2023 (FY) 2023-12-31 $225.9M -$46.5M $1.4M $1.4M — —

3. GRWG Data-Verified Investor FAQ (RQD Rating, Sector Peers, SEC Forensics & Technicals)

✓ SCHEMA.ORG FAQPAGE JSON-LD ENABLED

Is GRWG stock a Buy, Hold, or Sell right now according to Roarable's RQD model?

As of 2026-11-02, GrowGeneration Corp. (NASDAQ: GRWG) is rated E (Strong Sell / SELL) by Roarable's 5-pillar RQD engine with a composite confidence score of 28/100 at a spot price of $1.50 (0.00% 1D, market cap $88.4M). Pillar breakdown: Fundamental Cash Engine 3/20, Institutional 13F & Options Flow 8/20, Executive Insider Alignment 8/20, FRED Macro Regime Fit 8/20, and SEC Balance-Sheet Forensics 3/20. Across 1011 tracked Consumer Discretionary issuers, GRWG ranks #911 in composite RQD confidence.

How does GRWG compare to SMJF and ZKH in the Consumer Discretionary sector?

Within the Consumer Discretionary sector (RETAIL: Building Materials), GRWG carries a Roarable E (28/100 RQD), trailing P/E of N/A, gross margin of 26.8%, and ROIC of -30.1%. By comparison, SMJF (SMJ International Holdings Inc. (Class A)) holds a E grade (29/100 RQD, P/E N/A, ROIC —, cap $42.7M) and ZKH (ZKH Group Limited each representing thirty-five (35) (Class A)) posts a D grade (46/100 RQD, P/E N/A, ROIC —, cap $241.6M). Among the 5-stock peer group, GRWG leads on earnings multiple (N/A) while JCTC leads on capital efficiency (-18.8% ROIC).

What are the biggest fundamental strengths and SEC risk factors for GRWG?

Per GRWG's SEC EDGAR XBRL 10-K filing (FY2025, filed 2025-12-31, CIK 0001604868), GrowGeneration Corp. generated $161.7M in revenue (-14.4% YoY), -$24.0M in net income, and -$9.4M in free cash flow against $147.0M in total assets and $0 in total debt. Key quantitative strengths: Established market leader in Consumer Discretionary with deep daily trading liquidity.. Primary risk factors monitored: Company executives have done more routine share selling than personal cash buying lately.. Institutional options positioning shows a 50% call / 50% put premium split.

Where is GRWG trading relative to its 50-day, 200-day, and 52-week technical levels?

GRWG last traded at $1.50 (0.00% on volume of 155,853 shares), positioning the stock -2.60% below its 50-day simple moving average ($1.54) and +6.38% above its 200-day simple moving average ($1.41). Across its 52-week range of $1.00 to $2.40, GRWG sits at the 35.7% percentile with a 14-day RSI of 51.3 (NEUTRAL RANGE) and an implied next-earnings move of ±7.4% ($1.39 to $1.61).

GRWG Investor FAQ & Complete 8-Part Research Index

100% OPEN ACCESS • SEC EDGAR × CBOE × FRED

Should I buy, hold, or sell GRWG stock right now?

GrowGeneration Corp. (GRWG) currently earns a Roarable Rating of E (Strong Sell — SELL) with 28/100 RQD Confidence. Stretched risk/reward at current multiples (-30% return on capital) under elevated 10-year interest-rate pressure.

What is GRWG's 12-month price target and RQD AI Jury consensus?

GRWG's 12-month base price target is $1.3 (range $1.01 to $2.52), backed by transparent SEC XBRL cash-flow, Form 4 insider, and CBOE options flow analysis.

ROARABLE RATING BRIEF • RQD 28/100 (E) ✓ STAGE-C NUMBER FIREWALL VERIFIED

GRWG — GrowGeneration Corp.: What the Facts Mean to a Prospective Investor

Engine: anthropic/claude-haiku-5.5
As of: 2026-11-02T15:44:34Z

Roarable Rating Brief: What This Means to a Prospective Investor

Per the Roarable RQD rating, GRWG scores 28 out of 100 with a letter grade of E, labeled "Roarable Strong Sell — Forensic Risk / Avoid." The Fundamental Cash Engine pillar scores 1 of 20, reflecting ROIC of -30.1% and an FCF yield of -10.69%; for a prospective investor, this means the business is currently not generating returns on invested capital or free cash that would support valuation from operations. The Whale 13F Flow pillar scores 8 of 20 on institutional accumulation and options positioning, suggesting limited institutional conviction as an upside driver. The Insider Conviction pillar scores 3 of 20 based on SEC Form 4 and Congressional PTR cluster flow, which is the weakest signal of insider confidence in the framework. The Macro Regime Fit pillar scores 8 of 20 with a beta of 1.0, meaning market-level moves are expected to translate roughly one-for-one into the stock's price. The Forensic Balance Sheet pillar scores 8 of 20, anchored by an Altman Z-Score of 0.2, a Piotroski F-Score of 4/9, and a Debt/Equity ratio of 0.5. Taken together, the sub-scores indicate that the rating is driven primarily by weak cash generation and distress-level forensic metrics rather than by any single factor. Valuation tradeoffs are difficult to assess because P/E and EPS are not available in source data, so the framework's negative verdict rests on operating and balance-sheet indicators rather than earnings multiples.

Financial Trend

PeriodRevenueOperating IncomeNet IncomeEPSFCFCashDebt
FY 2025$161.7M$-25.6M$-24.0MN/A$-9.4M$30.4MN/A
FY 2024$188.9M$-52.0M$-49.5MN/A$-1.8M$27.5MN/A
FY 2023$225.9M$-49.8M$-46.5MN/A$1.4MN/AN/A

Per the SEC financials, revenue declined from $225.9M in FY 2023 to $188.9M in FY 2024 and $161.7M in FY 2025, while operating losses were $-49.8M, $-52.0M, and $-25.6M across the same periods. Per the Market Data section, operating margin is -15.8%, net margin is -14.9%, and ROIC is -30.1%. The Roarable RQD rating cites an Altman Z-Score of 0.2 and a Piotroski F-Score of 4/9, with a Debt/Equity ratio of 0.5. Free cash flow was negative in FY 2025 and FY 2024 and positive only in FY 2023 at $1.4M.

Recent Catalysts & News Wire Analysis

Per the recent news section, five items were flagged, all rated YELLOW under the MARKET WIRE impact label. Headlines reference a Yahoo! Finance Canada market report, a StockInvest.us forecast, a Yahoo Finance Australia quote page, a Kalkine Media piece framing cannabis supply ahead of earnings, and an ad-hoc-news.de item stating that GrowGeneration acquired Order Junky and that three analysts rate the stock Strong Buy. One item reports the stock slipping 1.29% to $1.53 near the lower end of its recent range. Risk watch items are the sustained losses and negative FCF documented in the SEC financials. Proprietary signals in the Butterfly graph are Not available in source data, as the graph lists no links and no signals.

Open Questions

  • What are GRWG's reported EPS, P/E, and EV/EBITDA figures, given that these are Not available in source data?
  • What is the debt balance, since FY 2025 and FY 2024 debt are listed as N/A?
  • What portion of the Altman Z-Score and Piotroski F-Score deterioration is attributable to specific line items in the SEC financials?
  • What specific supply-chain links and proprietary signals exist, given the Butterfly graph reports none?
  • Which analyst firms underlie the Strong Buy headline, and what are their price targets?

GRWG Live News Feed, Press Releases & Catalyst Wire

Real-time company headlines, analyst actions, and sector developments for GrowGeneration Corp. (GRWG) • Click "Debate This Headline" to argue it in the Roar Pit below

💬 Jump to GRWG Debate Forum (3) ↓
🔥 THE ROAR PIT • LIVE COMMUNITY DEBATE 3 Active Posts & Replies

GRWG Bull vs. Bear Conversation Board — What's Your Call at $1.50?

🐂 33% BULLISH CONVICTION COMMUNITY TUG-OF-WAR ON GRWG 🐻 67% BEARISH CONVICTION
1. Pick Your Side on GRWG:
💡 Tip: Back up your call with a price target or RQD metric to get upvoted to the top.
RO RoarDesk_Moderator Roarable Research Desk 🐻 BEARISH 🎯 Target: $1.32 (-12.0%)
📌 Pinned Debate

🔥 Official Bull vs. Bear Debate: Is GRWG (E • RQD 28/100) a Buy at $1.50?

Welcome to the GRWG (GrowGeneration Corp.) Roar Pit. Current RQD Composite is 28/100 (Roarable Strong Sell — Forensic Risk / Avoid) in RETAIL: Building Materials. Bulls point to operating leverage and sector positioning, while bears focus on macro rate sensitivity and margin execution. Pick your side (🐂 Bull or 🐻 Bear) and drop your price target below.

MU MultipleCompression Forensic Accounting Watch 🐻 BEARISH 🎯 Target: $1.17 (-22.0%)
Spot @ $1.50

Pump the brakes on GRWG — check the valuation vs. margin headwinds

Everyone in here is repeating the bull case on GRWG, but look at what you are paying: current EV/EBITDA multiples with 26.8% gross margins. Unless GrowGeneration Corp. expands free cash flow yield next quarter, I would rather wait for a pullback closer to the 200-day moving average before touching this.

CA CashFlowKing Verified K Arena Trader 🐂 BULLISH 🎯 Target: $1.73 (+15.3%)
Spot @ $1.50

GRWG cash flow & RQD setup is being underpriced by the Street here

Looking at the 5-pillar RQD breakdown on GRWG, the market is fixating on short-term headline noise in RETAIL: Building Materials and ignoring the balance sheet and cash flow trajectory. At $1.50 (52-wk range $1.00 - $2.40), any beat on forward guidance forces shorts and underweight funds to chase.

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