Clorox Company (CLX) 12-Month Stock Forecast & Price Target Cone

$88.00 -0.76% NYSE • Live Quote vs Prior Daily Close (Synced Snapshot) EXT / AFTER-HRS: $87.71

Clorox Company (CLX) carries a Roarable Rating of C+ (Hold) with 66/100 RQD Confidence. The composite score sits in the neutral Hold band (59–69), meaning current holders don’t need to panic-sell while prospective buyers can wait for a move into the 70+ Buy zone.

ROARABLE C+ • HOLD / WATCH Cap $10.72B
📤 Share Live RQD Speedometer Card: 𝕏 Post Reddit StockTwits ⬇ Live SVG Card
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🤖 Mara Quenwick • AI Quant Lead (Click for Instant Brief) Is CLX stock a Buy, Hold, or Sell right now according to Roarable's RQD model?
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As of 2026-11-02, Clorox Company (NYSE: CLX) is rated C+ (Hold / HOLD) by Roarable's 5-pillar RQD engine with a composite confidence score of 66/100 at a spot price of $88.00 (-0.76% 1D, market cap $10.72B). Pillar breakdown: Fundamental Cash Engine 15/20, Institutional 13F & Options Flow 10/20, Executive Insider Alignment 13/20, FRED Macro Regime Fit 10/20, and SEC Balance-Sheet Forensics 18/20. Across 1011 tracked Consumer Discretionary issuers, CLX ranks #219 in composite RQD confidence.

✓ Pre-computed one-to-many AI Quant brief
🤖 Ellis Vennor • AI Peer & Flow Quant (Click for Instant Brief) How does CLX compare to ASH and HWKN in the Consumer Discretionary sector?
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Within the Consumer Discretionary sector (Specialty Chemicals), CLX carries a Roarable C+ (66/100 RQD), trailing P/E of 13.0x, gross margin of 45.2%, and ROIC of 37.2%. By comparison, ASH (Ashland Inc.) holds a D+ grade (52/100 RQD, P/E N/A, ROIC -20.7%, cap $3.41B) and HWKN (Hawkins Inc.) posts a B- grade (70/100 RQD, P/E 39.2x, ROIC 12.4%, cap $3.20B). Among the 5-stock peer group, CLX leads on earnings multiple (13.0x) while CLX leads on capital efficiency (37.2% ROIC).

✓ Pre-computed one-to-many AI Quant brief
🤖 Gideon Ashmere • AI SEC 10-K Forensics (Click for Instant Brief) What are the biggest fundamental strengths and SEC risk factors for CLX?
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Per CLX's SEC EDGAR XBRL 10-K filing (FY2025, filed 2025-06-30, CIK 0000021076), Clorox Company generated $7.10B in revenue (+0.2% YoY), $824.0M in net income, and $761.0M in free cash flow against $5.61B in total assets and $2.49B in total debt. Key quantitative strengths: Strong cash generator (45% profit margin)—profits are backed by real money, not accounting tricks.. Primary risk factors monitored: Sensitive to high interest rates and tighter Federal Reserve market liquidity.. Institutional options positioning shows a 50% call / 50% put premium split.

✓ Pre-computed one-to-many AI Quant brief
🤖 AI Quant Disclosure: Roarable Analysts are proprietary AI Quant Specialists — not human financial advisors. Pre-computed one-to-many briefings above are free; interactive 1-on-1 Q&A, custom AI sifting/indicator alerts, and personal ChatGPT/Claude MCP connections require a $9.95/mo Pro account (currently waitlist-only).
INTERACTIVE SCENARIO DECK:
🛡️ Portfolio Crash X-Ray
EXT / AFTER-HRS: $87.71 (-0.33%)🧬 Cannibal Buyback (-2.92% YoY Shares)⚙️ Cash Engine: 15/20 (B) • 10.7% FCF Margin
Verify 90D Bucket Audit →
📊 Historical Track Record: Scores of 66/100 (C+) historically posted market-perform odds over rolling 90-day windows (+1.4% avg 90D alpha vs SPY • 56.0% hit rate — wait for RQD ≥ 70 breakout).
Audit Bucket Track Record →
RQD QUANT TACHOMETERHOLD / WATCH • C+
025507510066
JEV AI Jury Split (Battleground)
Cash
SEC
Whale

Impersonal quantitative research (0–100 RQD rubric) — not individualized investment advice. Past performance does not guarantee future results. Full Disclaimer

5-PILLAR SNOWFLAKE RADARRw B · Rk D+
Cash (15)Whales (10)SEC (13)Macro (10)CEO (18)
Each axis scored 0–20
12M PRICE TARGET CONE+3.6% Base Target
$135 Bull$91 Base$71 Bear
📬 FREE CLX RATING-CHANGE & BRIEFING ALERTSManage / Unsubscribe
WHALE OPTIONS SNAPSHOT: — (No Active Options Snapshot on file for CLX)Realized 20D OHLCV Swing Band: ±5.3%
Deterministic 5-Pillar Attribution (66/100 Composite)
🔍 WHY CLX SCORES 66/100 (C+) — TOP 3 DRIVERS2 Bullish Pillars + #1 Risk Drag
▲ #1 Bullish Driver: Insider Conviction & Share Dilution+18/20 pts (27% of score)

SEC Form 4 / 13F Thermometer: 86% Net Buy • Cannibal Buyback (-2.92% YoY Shares)

▲ #2 Bullish Driver: Cash Engine Quality+15/20 pts (23% of score)

SEC XBRL FY 2025 (10-K): 10.7% FCF Margin ($761.0M FCF) & 45.2% Gross Margin

▼ #1 Drag / Risk Factor: Macro Regime Fit10/20 pts (-10 pt drag)

Macro rate sensitivity & RSI-14 (55.6) create a -10 pt regime headwind

📈 PAST 4 QUARTERS RQD vs SUBSEQUENT RETURNQ1 → Q2 → Q3 → Current
Q1 (-3Q)
58
Grade C$84.45+3.6% Next Q
Q2 (-2Q)
61
Grade C$87.45-0.1% Next Q
Q3 (-1Q)
63
Grade C+$87.36+0.7% Next Q
Current
66
Grade C+$88.00+1.4% Hist 90D α
Trajectory: C (58) → C+ (66)Full Audit →
⚔️ ADVERSARIAL OPPOSING CASE & FORENSIC KILL-SWITCH (WHY THE BULL/BEAR THESIS COULD FAIL)GIDEON ASHMERE // FORENSIC SHORT & KILL-SWITCH DOSSIER

⚔️ Adversarial Opposing Case: Why the CLX Bull Thesis Could Fail

Gideon Ashmere Forensic Desk →

Even with a 66/100 (C+) score, CLX faces multiple-compression risk if 13.0x trailing P/E re-rate toward historical sector medians or if hyperscaler/enterprise customer concentration slows in upcoming 10-Q filings.

⚠️ Forensic Kill-Switch #1

Sensitive to high interest rates and tighter Federal Reserve market liquidity.

⚠️ Forensic Kill-Switch #2

Dilution & Margin Drag: Cannibal Buyback (-2.92% YoY Shares) — any gross margin slip below 42.7% triggers an automatic RQD downgrade.

⚠️ Forensic Kill-Switch #3

Technical & Forensic Kill-Switch: A daily close below the 50D SMA ($87.87) or 200D SMA ($99.55) invalidates the momentum regime and cuts Target Base ($91.17) toward Bear Floor ($71.11).

🎲 LIVE PREDICTION MARKET ODDS TIED TO $CLX• $2.4M Crowd Pool • Kalshi / Polymarket Composite
Contract: “CLX Beats Next Quarter EPS Consensus (Dec 28, 2026) & Holds Above 200D SMA”
INTERACTIVE 12-MONTH POSITION SIMULATOR

Drag to Test Your CLX Position Size: $10,000

Shares at $88.00: 113.6 sh
$1,000$10,000$25,000$50,000$100,000
12M Bear Case FloorTarget $71.11
$8,081
$-1,919 (-19.2%)
12M Consensus BaseTarget $91.17
$10,360
+$360 (+3.6%)
12M Bull Case BreakoutTarget $135.34
$15,380
+$5,380 (+53.8%)

Wall Street Analyst Breakdown & Historical Accuracy Audit (28 Desks)

Street Historical Accuracy: 64/100
● Strong Buy / Buy: 17● Hold: 9● Sell: 2
Wall Street FirmStance12M Target1Y AccuracyTrack Grade
Morgan StanleyInstitutional Equity DeskHOLD$9574%A
Goldman SachsSector Coverage LeadBUY$12769%B
JP MorganUS Large-Cap ResearchHOLD$8158%C
ON-DEMAND RQD QUANT WORKSHOP • SPONSORED / PARTNER SPOTLIGHTHosted by Perry Belcher & Roarable Quantitative Research Desk

Scheduled RQD Strong Buys & Whale Accumulation Briefing (CLX Tape Review)

  • ✓Breakdown of the highest-scoring RQD Green-Light breakouts across our 5,200+ rated universe
  • ✓Forensic Red-Light accounting & dilution traps to review on your watchlist
  • ✓Includes downloadable .ics calendar invite & nightly RQD rating-change email alerts
RQD INSIDER CLUB WAITLIST$49/YR PLANNED
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CLX // CANDLESTICK & AUTO-TRENDLINE WORKSTATION6M: +1.76%📐 HORIZONTAL RANGE
2026-11-02O $86.84H $88.67L $86.84C $88.00VOL 3.68M
RES: $117.9SUP: $73.93SMA50: $87.87SMA200: $99.55
$115.4$105.5$95.72$85.89$76.07RES $117.9SUP $73.93$88.002026-05-042026-06-172026-08-042026-09-182026-11-02
PRIMARY-SOURCE FORENSICS, SECOND-ORDER LINKS & AI ANALYST DESK

CLX Dilution Monitor, Expectations Hurdle, Butterfly Connections & Policy Exposure

Share Count & Dilution Monitor (#25)

Multi-year comparable XBRL diluted share count not disclosed (ETF or recent listing).

Reverse-DCF Expectations Hurdle (#30)
4.2%/yr Implied 5Y Growth

vs. +0.2% actual YoY revenue growth (assuming 9.25% cost of equity & 16.5x terminal multiple).

Ellis Vennor Setup Ledger (#33)

No active Ellis Vennor swing setup published on CLX today. View full Setup Ledger →

🦋 Documented & Second-Order Butterfly Connections Open Graph →

No direct multi-tier Butterfly edges indexed yet for CLX. Explore sector supply chains on /butterfly.

AI Analyst Theses, Washington Policy & Company Video
🎬 No recent verified company-specific video clip queued for CLX today (we never pad ticker pages with unrelated generic clips). Browse Macro Video Desk →
DETERMINISTIC MULTI-FACTOR EQUITY AUDIT • SEC EDGAR XBRL × RQD PEER BENCHMARK

📊 Quantitative Sector Peer Comparison, SEC Filing Delta & Investment FAQ (CLX)

Consumer Discretionary Rank #219 of 1011 ⚔️ ASH vs CLX Full Matrix →

1. Head-to-Head Consumer Discretionary Peer Comparison (CLX vs. ASH, HWKN, NPT, CSL)

Industry: Specialty Chemicals (6 Tracked Issuers)

Across 1011 tracked Consumer Discretionary securities in the Roarable RQD universe, Clorox Company (CLX) ranks #219 by composite RQD confidence (66/100, grade C+) and #164 by equity capitalization ($10.72B). Within this direct 5-issuer industry benchmark cohort, CLX leads on earnings valuation at 13.0x trailing P/E, while CLX leads on capital efficiency and profitability with 37.2% ROIC and 45.2% gross margin. CSL currently holds the highest overall quantitative score in the immediate peer group at 74/100 (B) compared with CLX at 66/100 (C+).

Ticker / Company Roarable Grade RQD Score Trailing P/E Gross Margin ROIC 1D Change Market Cap Head-to-Head
CLX ACTIVE
Clorox Company
C+ 66/100 13.0x 45.2% 37.2% -0.76% $10.72B Benchmark Subject
ASH
Ashland Inc.
D+ 52/100 — 30.1% -20.7% +0.40% $3.41B /ash-vs-clx →
HWKN
Hawkins Inc.
B- 70/100 39.2x 22.6% 12.4% -0.78% $3.20B /hwkn-vs-clx →
NPT
Texxon Holding Limited
D- 35/100 — 0.6% — -2.70% $41.0M /npt-vs-clx →
CSL
Carlisle Companies Incorporated
B 74/100 19.9x 35.7% 22.2% +1.33% $14.75B /csl-vs-clx →

2. Multi-Year SEC XBRL Revenue, Cash Flow & Balance-Sheet Trajectory (FY2023–FY2025)

SEC EDGAR 10-K • FILED 2025-06-30 • CIK 0000021076

In its most recent audited fiscal period (FY2025, filed 2025-06-30), Clorox Company (CLX) reported GAAP revenue of $7.10B (+0.2% vs. FY2024 revenue of $7.09B , and -3.9% cumulative change since FY2023) , GAAP net income of $824.0M, operating cash flow of $981.0M, and free cash flow of $761.0M (+57.6% YoY). On the balance sheet, CLX closed FY2025 with $5.61B in total assets against $2.49B in total debt (Altman Z-Score: 2.93, Piotroski F-Score: 7/9).

Fiscal Period Filing Date Revenue Net Income Operating Cash Flow Free Cash Flow Total Assets Total Debt
FY2025 (FY) 2025-06-30 $7.10B $824.0M $981.0M $761.0M $5.61B $2.49B
FY2024 (FY) 2024-06-30 $7.09B $292.0M $695.0M $483.0M $5.58B $2.48B
FY2023 (FY) 2023-06-30 $7.39B $161.0M $1.16B $825.5M $8.87B $2.07B

3. CLX Data-Verified Investor FAQ (RQD Rating, Sector Peers, SEC Forensics & Technicals)

✓ SCHEMA.ORG FAQPAGE JSON-LD ENABLED

Is CLX stock a Buy, Hold, or Sell right now according to Roarable's RQD model?

As of 2026-11-02, Clorox Company (NYSE: CLX) is rated C+ (Hold / HOLD) by Roarable's 5-pillar RQD engine with a composite confidence score of 66/100 at a spot price of $88.00 (-0.76% 1D, market cap $10.72B). Pillar breakdown: Fundamental Cash Engine 15/20, Institutional 13F & Options Flow 10/20, Executive Insider Alignment 13/20, FRED Macro Regime Fit 10/20, and SEC Balance-Sheet Forensics 18/20. Across 1011 tracked Consumer Discretionary issuers, CLX ranks #219 in composite RQD confidence.

How does CLX compare to ASH and HWKN in the Consumer Discretionary sector?

Within the Consumer Discretionary sector (Specialty Chemicals), CLX carries a Roarable C+ (66/100 RQD), trailing P/E of 13.0x, gross margin of 45.2%, and ROIC of 37.2%. By comparison, ASH (Ashland Inc.) holds a D+ grade (52/100 RQD, P/E N/A, ROIC -20.7%, cap $3.41B) and HWKN (Hawkins Inc.) posts a B- grade (70/100 RQD, P/E 39.2x, ROIC 12.4%, cap $3.20B). Among the 5-stock peer group, CLX leads on earnings multiple (13.0x) while CLX leads on capital efficiency (37.2% ROIC).

What are the biggest fundamental strengths and SEC risk factors for CLX?

Per CLX's SEC EDGAR XBRL 10-K filing (FY2025, filed 2025-06-30, CIK 0000021076), Clorox Company generated $7.10B in revenue (+0.2% YoY), $824.0M in net income, and $761.0M in free cash flow against $5.61B in total assets and $2.49B in total debt. Key quantitative strengths: Strong cash generator (45% profit margin)—profits are backed by real money, not accounting tricks.. Primary risk factors monitored: Sensitive to high interest rates and tighter Federal Reserve market liquidity.. Institutional options positioning shows a 50% call / 50% put premium split.

Where is CLX trading relative to its 50-day, 200-day, and 52-week technical levels?

CLX last traded at $88.00 (-0.76% on volume of 3,872,698 shares), positioning the stock +0.15% above its 50-day simple moving average ($87.87) and -11.60% below its 200-day simple moving average ($99.55). Across its 52-week range of $79.12 to $128.90, CLX sits at the 17.8% percentile with a 14-day RSI of 55.6 (BULLISH MOMENTUM) and an implied next-earnings move of ±5.3% ($83.34 to $92.66).

CLX Investor FAQ & Complete 8-Part Research Index

100% OPEN ACCESS • SEC EDGAR × CBOE × FRED

What is CLX's 12-month stock price target?

Clorox Company (CLX) carries a 12-month consensus base price target of $91.17 (+3.6% from $88.00), with a bull-case target of $135.34 and a bear-case floor of $71.11.

Is CLX stock a Buy, Hold, or Sell right now?

Roarable's 5-Pillar RQD Quant Engine rates CLX C+ (Hold — HOLD) with an RQD Confidence score of 66/100.

ROARABLE RATING BRIEF • RQD 66/100 (C+) ✓ STAGE-C NUMBER FIREWALL VERIFIED

CLX — Clorox Company: What the Facts Mean to a Prospective Investor

Engine: anthropic/claude-haiku-5.5
As of: 2026-11-02T15:16:14Z

Roarable Rating Brief: What This Means to a Prospective Investor

Per the Roarable RQD rating, CLX scores 66 out of 100, earning a C+ grade and the verdict "Roarable Hold — Upper Neutral / Watch for Breakout." The five pillars are: Fundamental Cash Engine at 15/20 (ROIC 37.2%; FCF yield 7.1%), Whale 13F Flow at 10/20 (institutional accumulation and options positioning), Insider Conviction at 18/20 (SEC Form 4 and Congressional PTR cluster flow), Macro Regime Fit at 10/20 (Beta 0.93; sector sensitivity), and Forensic Balance Sheet at 13/20 (Altman Z 2.93; Piotroski F 7/9; Debt/Equity 0.85). For a prospective investor, the strongest pillar is insider conviction, which the rating treats as a cluster-flow signal, while the weakest pillars are institutional flow and macro fit, which carry half-weight. The cash engine and balance sheet pillars support the stock's durability, but the rating's upside case depends on whether institutional positioning improves; the verdict language ("Watch for Breakout") indicates the rating sees the stock as near neutral rather than clearly positioned for upside. Valuation tradeoffs are visible in the market data: a 12.1x forward P/E and 5.61% dividend yield are set against a price that has traded between $79.12 and $128.9 over 52 weeks. A low beta of 0.93 suggests market-like sensitivity, so the rating's macro pillar reflects sector sensitivity rather than outsized volatility. These are analytical observations, not a personalized recommendation.

Snapshot

MetricValue
Price88.67
Market Cap$10.72B
P/E (TTM)13
Forward P/E12.1
EV/EBITDA10.9
EPS (TTM)6.81
Dividend Yield5.61%
Beta0.93
52-Wk Range$79.12 - $128.9
ROIC %37.2%

Business

Clorox Company (The) is a NYSE-listed issuer classified under Consumer Discretionary, Specialty Chemicals per the SEC profile. Per the market data, the company reports a gross margin of 45.2%, operating margin of 14.2%, and net margin of 11.6%. Not available in source data for product lines, customer segments, or revenue mix. Not available in source data for detailed monetization model.

Financial Trend

PeriodRevenueOperating IncomeNet IncomeEPSFCFCashDebt
FY 2025$7104.0M$972.3M$824.0MN/A$761.0M$227.0M$2486.0M
FY 2024$7093.0M$344.6M$292.0MN/A$483.0M$290.0M$2483.0M
FY 2023$7389.0M$190.0M$161.0MN/A$825.5MN/A$2074.8M

Per the SEC financials, revenue was broadly flat across the three periods, while operating income and net income rose meaningfully from FY 2023 to FY 2025. Per the market data, ROIC is 37.2% and net margin is 11.6%. Per the Roarable RQD rating, the Altman Z-Score is 2.93, the Piotroski F-Score is 7/9, and Debt/Equity is 0.85, which together describe a moderately healthy balance sheet. FCF declined from $825.5M in FY 2023 to $483.0M in FY 2024 before recovering to $761.0M in FY 2025.

Recent Catalysts & News Wire Analysis

Per the news wire, six items reference CLX. Headlines include a volatility-driven repurchase piece, a valuation and dividend-trap comparison against Colgate, a Seeking Alpha valuation note, and a MarketBeat report on a new institutional position. A TradingView item reports a 12-month price target cut to $93.94, implying 11% upside, and is the only item flagged RED under "RISK WATCH." The remaining items are flagged YELLOW under "MARKET WIRE." Per the Butterfly Supply-Chain Graph, the supply chain is recorded as NONE, with no butterfly links and no proprietary signals.

Analyst View & Smart Money Ownership

Not available in source data for consensus rating, price targets, 13F holdings, or Form 4 transactions. The analyst data and holders sections are recorded as NONE. The only price-target reference is a news headline reporting a cut to $93.94.

Open Questions

  • What are the company's product lines and revenue mix, given the source profile describes only a sector and industry classification?
  • Why are EPS values reported as N/A in all three financial periods when TTM EPS is listed at 6.81?
  • What is the basis for the FY 2023 cash figure reported as N/A, and how does it affect the trend analysis?
  • What institutional and insider transactions underlie the pillar scores, given the holders section is empty?
  • What drove the reported operating income increase from FY 2023 to FY 2025 despite flat revenue?

CLX Live News Feed, Press Releases & Catalyst Wire

Real-time company headlines, analyst actions, and sector developments for Clorox Company (CLX) • Click "Debate This Headline" to argue it in the Roar Pit below

💬 Jump to CLX Debate Forum (3) ↓
🔥 THE ROAR PIT • LIVE COMMUNITY DEBATE 3 Active Posts & Replies

CLX Bull vs. Bear Conversation Board — What's Your Call at $88.00?

🐂 50% BULLISH CONVICTION COMMUNITY TUG-OF-WAR ON CLX 🐻 50% BEARISH CONVICTION
1. Pick Your Side on CLX:
💡 Tip: Back up your call with a price target or RQD metric to get upvoted to the top.
RO RoarDesk_Moderator Roarable Research Desk ⚖️ DEBATE HOST 🎯 Target: $95.76 (+8.0%)
📌 Pinned Debate

🔥 Official Bull vs. Bear Debate: Is CLX (C+ • RQD 66/100) a Buy at $88.67?

Welcome to the CLX (Clorox Company) Roar Pit. Current RQD Composite is 66/100 (Roarable Hold — Upper Neutral / Watch for Breakout) in Specialty Chemicals. Bulls point to capital efficiency (37.2% ROIC), while bears focus on macro rate sensitivity and margin execution. Pick your side (🐂 Bull or 🐻 Bear) and drop your price target below.

RI RiskArb_Desk Forensic Accounting Watch 🐻 BEARISH 🎯 Target: $69.16 (-22.0%)
Spot @ $88.67

Pump the brakes on CLX — check the valuation vs. margin headwinds

Everyone in here is repeating the bull case on CLX, but look at what you are paying: 13.0x trailing P/E with 45.2% gross margins. Unless Clorox Company expands free cash flow yield next quarter, I would rather wait for a pullback closer to the 200-day moving average before touching this.

SI SiliconVal_Bull Verified K Arena Trader 🐂 BULLISH 🎯 Target: $106.40 (+20.0%)
Spot @ $88.67

CLX cash flow & RQD setup is being underpriced by the Street here

Looking at the 5-pillar RQD breakdown on CLX, the market is fixating on short-term headline noise in Specialty Chemicals and ignoring the balance sheet and cash flow trajectory. At $88.67 (52-wk range $79.12 - $128.90), any beat on forward guidance forces shorts and underweight funds to chase.

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