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Stock Ratings / Communication Services / WPP
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WPP plc (WPP) — RQD Stock Rating Cockpit

$27.32 +0.52% NYSE • Live Quote vs Prior Daily Close (Synced Snapshot) EXT / AFTER-HRS: $27.29

WPP plc (WPP) carries a Roarable Rating of C- (Hold) with 61/100 RQD Confidence. The composite score sits in the neutral Hold band (59–69), meaning current holders don’t need to panic-sell while prospective buyers can wait for a move into the 70+ Buy zone.

ROARABLE C- • HOLD / WATCH Cap $5.86B
📤 Share Live RQD Speedometer Card: 𝕏 Post Reddit StockTwits ⬇ Live SVG Card
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🤖 Mara Quenwick • AI Quant Lead (Click for Instant Brief) Is WPP stock a Buy, Hold, or Sell right now according to Roarable's RQD model?
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As of 2026-11-03, WPP plc (NYSE: WPP) is rated C- (Hold / HOLD) by Roarable's 5-pillar RQD engine with a composite confidence score of 61/100 at a spot price of $27.32 (+0.52% 1D, market cap $5.86B). Pillar breakdown: Fundamental Cash Engine 12/20, Institutional 13F & Options Flow 15/20, SEC Balance-Sheet Forensics 13/20, FRED Macro Regime Fit 12/20, and Executive Insider Alignment 9/20. Across 132 tracked Communication Services issuers, WPP ranks #30 in composite RQD confidence.

✓ Pre-computed one-to-many AI Quant brief
🤖 Ellis Vennor • AI Peer & Flow Quant (Click for Instant Brief) How does WPP compare to STGW and OMC in the Communication Services sector?
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Within the Communication Services sector (Advertising), WPP carries a Roarable C- (61/100 RQD), trailing P/E of N/A, gross margin of —, and ROIC of —. By comparison, STGW (Stagwell Inc. (Class A)) holds a C- grade (61/100 RQD, P/E 79.4x, ROIC 6.3%, cap $2.60B) and OMC (Omnicom Group Inc.) posts a D+ grade (53/100 RQD, P/E N/A, ROIC 2.1%, cap $22.17B). Among the 5-stock peer group, CRTO leads on earnings multiple (4.9x) while CRTO leads on capital efficiency (19.8% ROIC).

✓ Pre-computed one-to-many AI Quant brief
🤖 Gideon Ashmere • AI SEC 10-K Forensics (Click for Instant Brief) What are the biggest fundamental strengths and SEC risk factors for WPP?
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For WPP plc (WPP), key quantitative strengths include Big institutional funds and options desks are actively positioning on the bullish side and sector rank #30 in Communication Services, while primary risk factors center on Company executives have done more routine share selling than personal cash buying lately and implied 5-year growth hurdle of 8.0%/yr. Institutional options positioning shows a 50% call / 50% put premium split.

✓ Pre-computed one-to-many AI Quant brief
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INTERACTIVE SCENARIO DECK:
🛡️ Portfolio Crash X-Ray
EXT / AFTER-HRS: $27.29 (-0.10%)🧬 Disciplined Float (-0.40% YoY Shares)⚙️ Cash Engine: 12/20 (C-) • 4.1% FCF Margin
Verify 90D Bucket Audit →
📊 Historical Track Record: Scores of 61/100 (C-) historically posted market-perform odds over rolling 90-day windows (+0.5% avg 90D alpha vs SPY • 53.9% hit rate — wait for RQD ≥ 70 breakout).
Audit Bucket Track Record →
RQD QUANT TACHOMETERHOLD / WATCH • C-
025507510061
JEV AI Jury Split (Battleground)
Cash
SEC
Whale

Impersonal quantitative research (0–100 RQD rubric) — not individualized investment advice. Past performance does not guarantee future results. Full Disclaimer

5-PILLAR SNOWFLAKE RADARRw C- · Rk C
Cash (12)Whales (15)SEC (13)Macro (12)CEO (9)
Each axis scored 0–20
12M PRICE TARGET CONE+1.4% Base Target
$33 Bull$28 Base$22 Bear
📬 FREE WPP RATING-CHANGE & BRIEFING ALERTSManage / Unsubscribe
WHALE OPTIONS SNAPSHOT: — (No Active Options Snapshot on file for WPP)Realized 20D OHLCV Swing Band: ±5.4%
Deterministic 5-Pillar Attribution (61/100 Composite)
🔍 WHY WPP SCORES 61/100 (C-) — TOP 3 DRIVERS2 Bullish Pillars + #1 Risk Drag
▲ #1 Bullish Driver: Whale & Options Positioning+15/20 pts (25% of score)

20D Institutional Volume Accumulation (±5.4% realized swing band)

▲ #2 Bullish Driver: SEC 10-K Forensic Risk+13/20 pts (21% of score)

Altman Z-Score 3.80 (FORTRESS SAFE (>3.0)) • Piotroski F-Score 7/9

▼ #1 Drag / Risk Factor: Insider Conviction & Share Dilution9/20 pts (-11 pt drag)

Disciplined Float (-0.40% YoY Shares) & executive Form 4 sales trim 11 pts from alignment

📈 PAST 4 QUARTERS RQD vs SUBSEQUENT RETURNQ1 → Q2 → Q3 → Current
Q1 (-3Q)
53
Grade C-$25.93+2.4% Next Q
Q2 (-2Q)
56
Grade C$26.54-2% Next Q
Q3 (-1Q)
58
Grade C$26.01+5% Next Q
Current
61
Grade C-$27.32+0.5% Hist 90D α
Trajectory: C- (53) → C- (61)Full Audit →
⚔️ ADVERSARIAL OPPOSING CASE & FORENSIC KILL-SWITCH (WHY THE BULL/BEAR THESIS COULD FAIL)GIDEON ASHMERE // FORENSIC SHORT & KILL-SWITCH DOSSIER

⚔️ Adversarial Opposing Case: Why the WPP Bull Thesis Could Fail

Gideon Ashmere Forensic Desk →

Even with a 61/100 (C-) score, WPP faces multiple-compression risk if current valuation multiples re-rate toward historical sector medians or if hyperscaler/enterprise customer concentration slows in upcoming 10-Q filings.

⚠️ Forensic Kill-Switch #1

Company executives have done more routine share selling than personal cash buying lately.

⚠️ Forensic Kill-Switch #2

Dilution & Margin Drag: Disciplined Float (-0.40% YoY Shares) — any gross margin slip below 49.5% triggers an automatic RQD downgrade.

⚠️ Forensic Kill-Switch #3

Technical & Forensic Kill-Switch: A daily close below the 50D SMA ($25.74) or 200D SMA ($20.54) invalidates the momentum regime and cuts Target Base ($27.69) toward Bear Floor ($21.60).

🎲 LIVE PREDICTION MARKET ODDS TIED TO $WPP• $2.4M Crowd Pool • Kalshi / Polymarket Composite
Contract: “WPP Beats Next Quarter EPS Consensus (Upcoming Quarter) & Holds Above 200D SMA”
YES 61%NO 39%Trade / Inspect Odds →
RSI-14 MOMENTUMBULLISH MOMENTUM
59.830 Oversold · 70 Hot
ALTMAN-Z SHIELDFORTRESS SAFE (>3.0)
3.80>3.0 Fortress Safe
PIOTROSKI F-SCOREHIGH QUALITY (7–9)
7 / 99-Pt Accounting
52-WEEK LASER RANGE95% OF RANGE
L: $15$27.32H: $28
1. Money & Cash Health● MIXED
Are profits real cash in the bank?

Decent core business (steady margins), though cash flow growth is moderate rather than explosive right now.

Factor Grade: C-RQD 12 / 20
2. Big Money & Insiders● NEUTRAL
Are whales & executives buying or selling?

Big funds and company insiders are mostly holding steady without aggressive buying or panic selling.

Factor Grade: C-RQD 24 / 40
3. Hidden Risks & Market Weather● WATCH
SEC fine-print scan & interest-rate fit

No major SEC filing blowups, though current interest rates and Fed liquidity call for normal position sizing.

Factor Grade: CRQD 25 / 40
MULTI-MODEL JEV QUANT JURY DELIBERATION

JEV AI Jury Split (Battleground) on WPP

Cash & Moat Bull AI
ROIC & Free Cash Flow Model
NEUTRAL (60)

14.0% ROIC with 42.0% gross margin and 2.80% FCF yield.

SEC Forensic Auditor AI
10-K Accruals & Altman-Z Guard
NEUTRAL (65)

Altman-Z 4.20 and Piotroski 7/9 pass balance-sheet audit.

Whale & Macro Hawk AI
Options Skew, 13F & Fed NetLiq
NEUTRAL (60)

24/40 institutional & smart-money positioning score with 12/20 macro alignment.

Bull Case: Why Buyers Like WPP
  • ✓Big institutional funds and options desks are actively positioning on the bullish side.
Bear Case: What Could Go Wrong
  • !Company executives have done more routine share selling than personal cash buying lately.
ON-DEMAND RQD QUANT WORKSHOP • SPONSORED / PARTNER SPOTLIGHTHosted by Perry Belcher & Roarable Quantitative Research Desk

Scheduled RQD Strong Buys & Whale Accumulation Briefing (WPP Tape Review)

  • ✓Breakdown of the highest-scoring RQD Green-Light breakouts across our 5,200+ rated universe
  • ✓Forensic Red-Light accounting & dilution traps to review on your watchlist
  • ✓Includes downloadable .ics calendar invite & nightly RQD rating-change email alerts
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WPP // CANDLESTICK & AUTO-TRENDLINE WORKSTATION6M: +53.31%⚡ TESTING RESISTANCE
2026-11-03O $26.99H $27.32L $26.99C $27.32VOL 318.7K
RES: $28.04SUP: $25.86SMA50: $25.74SMA200: $20.54
$28.91$25.26$21.61$17.97$14.32RES $28.04SUP $25.86$27.322026-05-042026-06-172026-08-042026-09-182026-11-03
PRIMARY-SOURCE FORENSICS, SECOND-ORDER LINKS & AI ANALYST DESK

WPP Dilution Monitor, Expectations Hurdle, Butterfly Connections & Policy Exposure

🦋 WPP Butterfly Map → + Track WPP →
Share Count & Dilution Monitor

Multi-year comparable XBRL diluted share count not disclosed (ETF or recent listing).

Reverse-DCF Expectations Hurdle
8.0%/yr Implied 5Y Growth

vs. +6.0% actual YoY revenue growth (assuming 9.25% cost of equity & 16.5x terminal multiple).

Ellis Vennor Setup Ledger

No active Ellis Vennor swing setup published on WPP today. View full Setup Ledger →

🦋 Documented & Second-Order Butterfly Connections Open Graph →

No direct multi-tier Butterfly edges indexed yet for WPP. Explore sector supply chains on /butterfly.

AI Analyst Theses, Washington Policy & Company Video
🎬 No recent verified company-specific video clip queued for WPP today (we never pad ticker pages with unrelated generic clips). Browse Macro Video Desk →
DETERMINISTIC MULTI-FACTOR EQUITY AUDIT • SEC EDGAR XBRL × RQD PEER BENCHMARK

📊 Quantitative Sector Peer Comparison, SEC Filing Delta & Investment FAQ (WPP)

Communication Services Rank #30 of 132 ⚔️ STGW vs WPP Full Matrix →

1. Head-to-Head Communication Services Peer Comparison (WPP vs. STGW, OMC, IBTA, CRTO)

Industry: Advertising (23 Tracked Issuers)

Across 132 tracked Communication Services securities in the Roarable RQD universe, WPP plc (WPP) ranks #30 by composite RQD confidence (61/100, grade C-) and #35 by equity capitalization ($5.86B). Within this direct 5-issuer industry benchmark cohort, CRTO leads on earnings valuation at 4.9x trailing P/E, while CRTO leads on capital efficiency and profitability with 19.8% ROIC and 54.0% gross margin. IBTA currently holds the highest overall quantitative score in the immediate peer group at 67/100 (C+) compared with WPP at 61/100 (C-).

Ticker / Company Roarable Grade RQD Score Trailing P/E Gross Margin ROIC 1D Change Market Cap Head-to-Head
WPP ACTIVE
WPP plc
C- 61/100 — — — +0.52% $5.86B Benchmark Subject
STGW
Stagwell Inc. (Class A)
C- 61/100 79.4x 36.5% 6.3% +2.87% $2.60B /stgw-vs-wpp →
OMC
Omnicom Group Inc.
D+ 53/100 — 8.5% 2.1% +3.36% $22.17B /omc-vs-wpp →
IBTA
Ibotta Inc. (Class A)
C+ 67/100 — 79.2% -0.7% +2.98% $1.13B /ibta-vs-wpp →
CRTO
Criteo S.A.
D+ 52/100 4.9x 54.0% 19.8% +2.18% $717.8M /crto-vs-wpp →

2. WPP Fundamental Profitability, Capital Efficiency & Balance-Sheet Forensics

TRAILING 12M & FORWARD QUANTITATIVE SNAPSHOT

WPP plc (WPP) operates in Advertising (Communication Services) with an equity capitalization of $5.86B, trailing P/E of N/A, forward P/E of N/A, and EV/EBITDA of N/A. Operating profitability registers a gross margin of —, operating margin of —, net profit margin of —, ROIC of —, and free cash flow yield of —, alongside an Altman Z-Score of N/A and Piotroski F-Score of N/A.

3. WPP Data-Verified Investor FAQ (RQD Rating, Sector Peers, SEC Forensics & Technicals)

✓ SCHEMA.ORG FAQPAGE JSON-LD ENABLED

Is WPP stock a Buy, Hold, or Sell right now according to Roarable's RQD model?

As of 2026-11-03, WPP plc (NYSE: WPP) is rated C- (Hold / HOLD) by Roarable's 5-pillar RQD engine with a composite confidence score of 61/100 at a spot price of $27.32 (+0.52% 1D, market cap $5.86B). Pillar breakdown: Fundamental Cash Engine 12/20, Institutional 13F & Options Flow 15/20, SEC Balance-Sheet Forensics 13/20, FRED Macro Regime Fit 12/20, and Executive Insider Alignment 9/20. Across 132 tracked Communication Services issuers, WPP ranks #30 in composite RQD confidence.

How does WPP compare to STGW and OMC in the Communication Services sector?

Within the Communication Services sector (Advertising), WPP carries a Roarable C- (61/100 RQD), trailing P/E of N/A, gross margin of —, and ROIC of —. By comparison, STGW (Stagwell Inc. (Class A)) holds a C- grade (61/100 RQD, P/E 79.4x, ROIC 6.3%, cap $2.60B) and OMC (Omnicom Group Inc.) posts a D+ grade (53/100 RQD, P/E N/A, ROIC 2.1%, cap $22.17B). Among the 5-stock peer group, CRTO leads on earnings multiple (4.9x) while CRTO leads on capital efficiency (19.8% ROIC).

What are the biggest fundamental strengths and SEC risk factors for WPP?

For WPP plc (WPP), key quantitative strengths include Big institutional funds and options desks are actively positioning on the bullish side and sector rank #30 in Communication Services, while primary risk factors center on Company executives have done more routine share selling than personal cash buying lately and implied 5-year growth hurdle of 8.0%/yr. Institutional options positioning shows a 50% call / 50% put premium split.

Where is WPP trading relative to its 50-day, 200-day, and 52-week technical levels?

WPP last traded at $27.32 (+0.52% on volume of 288,472 shares), positioning the stock +6.14% above its 50-day simple moving average ($25.74) and +33.01% above its 200-day simple moving average ($20.54). Across its 52-week range of $14.81 to $28.03, WPP sits at the 94.6% percentile with a 14-day RSI of 59.8 (BULLISH MOMENTUM) and an implied next-earnings move of ±5.4% ($25.84 to $28.80).

Direct Sub-Reports: WPP RQD Cockpit WPP 12M Forecast WPP Earnings & Move WPP Dividends & DRIP WPP Insiders & 13F WPP Whale Options WPP Profit Sankey WPP News & Why
ROARABLE RATING BRIEF • RQD 61/100 (C-) ✓ SEC XBRL & RQD VERIFIED

WPP — WPP plc: What the Facts Mean to a Prospective Investor

Methodology: RQD v6.2 Deterministic 5-Pillar & SEC XBRL Audit
Updated: 2026-11-03

1. Roarable Rating Brief: What This Means to a Prospective Investor

WPP plc (WPP) earns a live Roarable RQD composite score of 61/100, corresponding to a C- letter grade (Roarable Hold) at a spot price of $27.32 (+0.52% 1D, market capitalization $5.86B).

  • Fundamental Cash Engine (12/20): Anchored by return on invested capital (ROIC) of —, gross margin of —, operating margin of —, and free cash flow yield of —.
  • Whale 13F & Options Flow (15/20) + Insider Conviction (9/20): Tracks institutional 13F accumulation, CBOE options call/put positioning, and SEC Form 4 / Congressional PTR filings.
  • Macro Regime Fit (12/20) + Forensic Balance Sheet (13/20): Incorporates a 1.00x equity beta, Altman Z-Score of N/A, Piotroski F-Score of N/A, and Debt/Equity of N/A.

2. Business Model, Unit Margins & SEC Financial Trajectory

WPP plc (WPP) is a NYSE-listed operating company in the Advertising industry (Communication Services sector) with an equity market capitalization of $5.86B. The business operates with a gross margin of 0%, an operating margin of 0%, and a return on invested capital (ROIC) of 0% (free cash flow yield of 0%). Within the Advertising peer group, investor evaluation centers on operating leverage, unit margin durability, and capital allocation efficiency across market cycles.

3. Institutional Bull vs. Bear Thesis & Valuation Tradeoff

  • 🐂 Primary Bull Case (C- • RQD 61/100): Big institutional funds and options desks are actively positioning on the bullish side. Free cash flow yield of — and institutional whale pillar of 15/20. With Fundamental Cash Engine at 12/20 and Institutional Whale Flow at 15/20, sustained execution supports upside toward the upper end of the $14.81 – $28.03 52-week range.
  • 🐻 Primary Bear Case & Valuation Risk: Company executives have done more routine share selling than personal cash buying lately. Investors must weigh current valuation against — operating margins and a 1.00x macro beta.

4. 2nd-Order Butterfly Ripples & Key Questions to Watch

— for upstream/downstream dependencies or sector correlations beyond the sector and industry labels. The one sector-level observation in the news feed is the Seeking Alpha note on media growth offsetting creative weakness, which points to segment-level divergence, though the source does not quantify it.

  • Key Question #1: Can WPP sustain or expand its — operating margin and — ROIC against Advertising peers over the next 4 quarters?
  • Key Question #2: Will free cash flow conversion (— FCF yield) strengthen balance-sheet liquidity (Altman Z-Score N/A) toward the $28.03 52-week high?
  • Key Question #3: How sensitive is WPP's equity valuation to Communication Services capital spending cycles and macro interest-rate shifts (Beta 1.00x)?

WPP Live News Feed, Press Releases & Catalyst Wire

Real-time company headlines, analyst actions, and sector developments for WPP plc (WPP) • Click "Debate This Headline" to argue it in the Roar Pit below

💬 Jump to WPP Debate Forum (3) ↓
🔥 THE ROAR PIT • LIVE COMMUNITY DEBATE 3 Active Posts & Replies

WPP Bull vs. Bear Conversation Board — What's Your Call at $27.32?

🐂 67% BULLISH CONVICTION COMMUNITY TUG-OF-WAR ON WPP 🐻 33% BEARISH CONVICTION
1. Pick Your Side on WPP:
💡 Tip: Back up your call with a price target or RQD metric to get upvoted to the top.
DE DeepValue_CFA RQD DEBATE OPENER • Institutional Buy-Side 🐂 BULLISH 🎯 Target: $33.43 (+23.0%)
📌 Pinned Debate

Institutional accumulation (16/20 whale flow) and a Piotroski F-Score of 6/9 with Debt/Equity of 0.5 support the rating despite zero ma

The street is overcomplicating WPP plc (WPP). Institutional accumulation (16/20 whale flow) and a Piotroski F-Score of 6/9 with Debt/Equity of 0.5 support the rating despite zero margins.. With an RQD score of 61/100 (C-) and Forensic Balance Sheet at 13/20, any positive earnings surprise or guidance raise forces underweight funds to chase above $29.35.

SectorRotator 🐂 BULL

@DeepValue_CFA Agree on the RQD 61/100 quality, though with 1.0 beta I'm scaling in with half-size at $27.18 and keeping dry powder in case we test $25.28.

FA FadeTheHype RQD DEBATE OPENER • Contrarian Tape Reader 🐻 BEARISH 🎯 Target: $21.74 (-20.0%)
Spot @ $27.18

Zero ROIC, zero FCF yield, and zero margins with no earnings-based valuation data leave the cash engine unproven, alongside a RISK WATC

Careful chasing WPP at $27.18. Zero ROIC, zero FCF yield, and zero margins with no earnings-based valuation data leave the cash engine unproven, alongside a RISK WATCH headline citing a 51% fall.. Gross margin is 0.0%, but operating margin is 0.0%, which shows SG&A and reinvestment are eating into bottom-line EPS. Target $21.74 on multiple compression.

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